For many of us, April is a time of starting fresh and shaking off the winter blues by cleaning the house. Why not use that same approach to spruce up your business marketing strategy? The marketing and advertising classes we took in college taught us about reach and...
When it comes to customer retention, email newsletters are an effective tool to have in your marketing toolkit. They allow you to test and improve your marketing message based on facts. You don't need to guess who is seeing your message. You can measure who opens and...
