From your website to your social media to your print collateral, engaging visuals are essential. The images you pick convey your marketing message or mood for your brand. Remember: You’re creating a visual narrative with the images you select so what story are your...
We love good design and good printing. Good design and good printing go hand-in-hand with good files. Here are some standard and lesser-known things you can do to help create good print-ready files. When starting any new project, it’s always a good idea to have a goal...
Resolution is the measurement of how many dots/pixels fit into one inch. The higher resolution, the sharper the image will be. West Press recommends resolution of 300 dpi (dots per inch) for crisp, clear results. Lower resolution images appear fuzzy, jagged and...
