by Jolene Campbell | Marketing
Whether you have a little extra time on your hands or you’re restarting your business after the COVID-19 shutdown, now is the time to catch up on a little reading. The world has drastically changed over the past several months, so here are a few marketing books that...
by Jolene Campbell | Marketing, Tips
If you’re a business owner or a marketing consultant who works with business teams, these are the 2019 digital marketing trends you can’t afford to ignore. Embrace video content Studies continue to show that video content gets the most engagement and highest return on...
by West Press | Web Design & SEO
There are millions of websites out there, but what makes a website really great? A bad website may be obvious, but truly remarkable websites generally share the same common elements. Here are some important guidelines to make your website stand out in the crowd....
by West Press | Web Design & SEO
What is SEO? SEO, or Search Engine Optimization, is the practice of making a webpage more visible to search engines and, in turn, to users. This involves establishing a strategy to increase website traffic from search engine results pages. Such a strategy employs a...
by West Press | Web Design & SEO
Selecting the right keyword list for your website will ensure the best result for your SEO campaign. Your keyword list is the driving force of your web aspiration and therefore should be your first and primary focus in: a.) choosing your domain and b.) building your...
