Your business is known for its great deals and product lines, but your storefront is dreary and unappealing. With zero curb appeal, people will walk right past. How do you spruce up the outside of your store without a costly renovation? You get creative with window...
For many of us, April is a time of starting fresh and shaking off the winter blues by cleaning the house. Why not use that same approach to spruce up your business marketing strategy? The marketing and advertising classes we took in college taught us about reach and...
When it comes to QR (quick response) codes, there's smart execution and, well, frankly not-so-smart execution. The key ingredient to keep in mind when creating a piece with a QR code is to ask yourself: "Is this simplifying the message?" Its use should be appealing,...
