by Jolene Campbell | Marketing, Tips
If you’re a business owner or a marketing consultant who works with business teams, these are the 2019 digital marketing trends you can’t afford to ignore. Embrace video content Studies continue to show that video content gets the most engagement and highest return on...
by Jolene Campbell | Tips, Web Design & SEO
Your website is often a customer’s introduction to your business, so it’s essential to make a good impression. True, a redesign is an expense and can be time-consuming but it’s also your primary online marketing tool. It’s vital to keep your website fresh, up-to-date...
by Jolene Campbell | Marketing, Tips
For many of us, April is a time of starting fresh and shaking off the winter blues by cleaning the house. Why not use that same approach to spruce up your business marketing strategy? The marketing and advertising classes we took in college taught us about reach and...
by West Press | Marketing, Services, Tips, Web Design & SEO
Rookie website mistakes can compromise your visitors’ experience and sacrifice your credibility. Frustrated visitors will abandon your business and products and move on to another website. Here are six blunders website novices typically make: Missing the Call to...
by West Press | Web Design & SEO
There are millions of websites out there, but what makes a website really great? A bad website may be obvious, but truly remarkable websites generally share the same common elements. Here are some important guidelines to make your website stand out in the crowd....