by Jolene Campbell | Updates
The holidays are a great time for your business to connect with consumers, but holiday marketing campaigns take lots of planning and analysis to get right. Here are some tips to help you take advantage of the holiday season in your next campaign. Plan your holiday...
by Jolene Campbell | Updates
As a designer or marketer, it’s essential that you can distinguish between the features of raster and vector images. Rasters are used typically in photography and on websites, while vector graphics are heavily used in branding and logos. What are raster graphics?...
by Jolene Campbell | Updates
There are 3 P’s you should follow to create a powerful presentation: prepare, plan and practice. The 3 P’s will ensure the presentation is catered to the audience’s needs and compiled in a way that is captivating. Know your audience. Understand how your topic is...
by Jolene Campbell | Updates
There’s a Mahatma Gandhi quote that goes “Be the change that you want to see in the world.” When it comes to the business world, you have to learn to thrive on change if you want to survive…and succeed. New technologies — such as robotics, automation and AI...
by Jolene Campbell | Updates
A direct mail piece is an effective way to reach your customers, putting your brand directly in their hands and engaging them with content that targets them. Variable Data Printing (VDP) allows you to carefully craft your printed pieces to speak directly to your...
