by Jolene Campbell | Marketing, Services, Tips
If you’re looking for ways to spread the word about your business that doesn’t involve buying ad space, media coverage could be the answer. Newspapers and magazines may be struggling financially these days, but coverage can still send customers your way. The trick is...
by Jolene Campbell | Tips
Small businesses can rejoice: You don’t need a massive Facebook marketing budget to make waves. Even if you only serve a local or regional market with your small business, Facebook is a solid channel for reaching a much larger audience to grab market share (and...
by Jolene Campbell | Marketing, Tips
If you’re interested in a way to reach potential or existing customers, newsletters are an ideal way of sharing current news, tips, products or services to a large audience. Through either print or email format, you can achieve your major business goals with a...
by Jolene Campbell | Graphic Design, Tips
When working with a commercial printer, it’s vital for a designer to learn how to package an InDesign file to gather all of the links and fonts used in their design. Luckily, InDesign’s Package function makes this task much easier than manually collecting all the...
by Jolene Campbell | Tips
When you’re working with the same group of people day after day, there are bound to be occasional issues. Workplace conflict can happen several ways: between coworkers, among the whole team, between managers or with the employees they manage. As unavoidable as these...
by Jolene Campbell | Tips
Behave professionally. Look professional with clean and pressed clothing and arrive a few minutes early to start your shift on time. Be courteous to coworkers and understand what is expected of you to perform your job with a positive attitude. Be organized and...
by Jolene Campbell | Marketing, Services, Tips
Using promotional items strategically — by building a campaign around them or matching the item to a theme of an event — can help you increase leads, sales, customer loyalty and brand awareness. If you’re interested in a great way to endear your brand to your...
by Jolene Campbell | Marketing, Tips
Good communication isn’t random. It’s a deliberate interaction that helps your customers see the value of your business. If you put time and effort into understanding who you’re talking to, stay consistent and don’t communicate too often then you’ll really stand out...
by Jolene Campbell | Marketing, Tips
Think an engaging, value-packed employee newsletter that actually gets opened and read is unrealistic? Don’t miss this golden opportunity to get everyone in your organization on the same page. Here are a few tips for creating internal communications your team will...
by Jolene Campbell | Marketing, Tips
It’s pretty safe to say that we all wish there were more hours in the day to get done all the things we need to accomplish. Is it possible to make more time? Yes, if you identify the things that are causing procrastination. Here are four ways to maximize your time so...
