by Jolene Campbell | Services
If you’re reading this, you probably know a bit about the commercial printing industry. But how much? Take our short quiz to get a good idea and maybe learn something in the process. True or false: Silver and black are the most commonly used colors in metallic inks. A...
by Jolene Campbell | Services, Tips
Want a printed product that doesn’t fall flat? Consider debossing or embossing your job. The power of touch is important in print marketing. Debossed or embossed printing both add unique textures that feel good in the readers’ hands. Both methods leave an impression...
by Jolene Campbell | Graphic Design, Services, Tips
Everyone wants to get their job done right the first time. Errors cause delays, frustration and, sometimes, they impact a business’ bottom line. Graphic designers know this all too well. Their checklists involve much more than creating engaging projects on deadline....
by Jolene Campbell | Graphic Design, Services, Tips
One of the biggest trends revealed in Shopify’s recently released Future of Ecommerce Report was the fact that digital advertising is becoming more costly and less lucrative. With laws that limit marketers’ ability to target ads and consumers who are better at...
by Jolene Campbell | Services, Tips
Chances are good that you go to the same person to cut your hair because that person knows your preferences and does good work. You probably have a favorite restaurant that produces quality meals and has excellent service. The same applies to commercial printing. When...
by Jolene Campbell | Services, Tips
There’s a lot to think about when putting together a marketing piece that will be printed. What type of paper should we use? What’s the best paper weight for a business card? Do we go with coated or uncoated stock? All are valid questions. Here are a few...