by Jolene Campbell | Marketing, Tips
Social media gives you the opportunity to differentiate yourself from your competitors in the most cost-effective way possible. Unfortunately, launching a successful campaign for your business can be overwhelming, especially if you don’t know where to start. We’ve...
by Jolene Campbell | Marketing, Services, Tips
If you’re looking for ways to spread the word about your business that doesn’t involve buying ad space, media coverage could be the answer. Newspapers and magazines may be struggling financially these days, but coverage can still send customers your way. The trick is...
by Jolene Campbell | Tips
Small businesses can rejoice: You don’t need a massive Facebook marketing budget to make waves. Even if you only serve a local or regional market with your small business, Facebook is a solid channel for reaching a much larger audience to grab market share (and...
by Jolene Campbell | Marketing, Tips
If you’re interested in a way to reach potential or existing customers, newsletters are an ideal way of sharing current news, tips, products or services to a large audience. Through either print or email format, you can achieve your major business goals with a...
by Jolene Campbell | Graphic Design, Tips
When working with a commercial printer, it’s vital for a designer to learn how to package an InDesign file to gather all of the links and fonts used in their design. Luckily, InDesign’s Package function makes this task much easier than manually collecting all the...
by Jolene Campbell | Tips
When you’re working with the same group of people day after day, there are bound to be occasional issues. Workplace conflict can happen several ways: between coworkers, among the whole team, between managers or with the employees they manage. As unavoidable as these...
