In Part 1, we covered defining your audience and started discussing choosing the right platform with Facebook and Instagram. Let's dive into more social media platforms with Part 2 of social media marketing tips to grow your business: LinkedIn: LinkedIn, with 500...
When it comes to marketing your small business, few other channels are more effective — in terms of time and money — than social media. According to a Small Business Association (SBA) survey, almost 90% of marketers say their social marketing efforts have increased...
As a small business, marketing often sinks on the priority list when it comes to budget and finding the time to dedicate to its cultivation. Luckily, there are simple and effective ways you can use to expand your marketing strategy without breaking the bank. Bring...
A retractable banner is essential for advertising your business at an event or trade show. Also known as a banner stand, a roll-up banner and a pull-up banner, this tool can be effective on a showroom floor to highlight a new product or convey a message since they can...
For many of us, April is a time of starting fresh and shaking off the winter blues by cleaning the house. Why not use that same approach to spruce up your business marketing strategy? The marketing and advertising classes we took in college taught us about reach and...
