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Make it your business to have a card that stands out

Make it your business to have a card that stands out

by Jolene Campbell | Tips

Our digital world demands new ways to make connections with existing or potential customers. People are impressed when they see that you’re trying unique methods to market your business. Sometimes, they also embrace more traditional approaches. One of those is the...
Using PURLs provides wisdom for and about your customers

Using PURLs provides wisdom for and about your customers

by Jolene Campbell | Marketing, Services, Tips

Looking for a way to personalize content for your customers? Then PURLs are definitely for you. PURLs (Personalized URLs) allow you to create contact-specific URLs to help drive offline activity online as part of a marketing campaign. You can easily include a...
Read all about it! Your customers would appreciate a newsletter

Read all about it! Your customers would appreciate a newsletter

by Jolene Campbell | Marketing, Tips

As we’ve discussed, printed pieces should always have a spot in your marketing plan. Plenty of people still like to hold things in their hands and check them out at their convenience. Newsletters can be an attractive and informative way to meet those needs. Still on...
Let’s be direct: Mailers are still important

Let’s be direct: Mailers are still important

by Jolene Campbell | Mailing, Marketing, Tips

Direct mail still works. Check your mailbox for daily evidence. The big question is what should your business do to ensure that its mail campaigns work. Return on investment is critical to companies of all sizes. The time and money you spend on marketing should create...
Pop quiz is a good opportunity to test your commercial printing knowledge

Pop quiz is a good opportunity to test your commercial printing knowledge

by Jolene Campbell | Tips

It’s time for another commercial printing quiz. How did you fare the last time we posted a quiz? If you did well, congratulations! If not, here’s a chance to improve. Let’s get on with it. 1. Perfect binding is just right for what kind of print job? A. A small...
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Recent Posts

  • Make it your business to have a card that stands out
  • Using PURLs provides wisdom for and about your customers
  • Read all about it! Your customers would appreciate a newsletter
  • Let’s be direct: Mailers are still important
  • Pop quiz is a good opportunity to test your commercial printing knowledge

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Recent Posts

  • Make it your business to have a card that stands out
  • Using PURLs provides wisdom for and about your customers
  • Read all about it! Your customers would appreciate a newsletter

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Recent Posts

  • Make it your business to have a card that stands out January 24, 2023
  • Using PURLs provides wisdom for and about your customers December 30, 2022
  • Read all about it! Your customers would appreciate a newsletter December 13, 2022

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