It’s a feeling we all know well this time year: The holidays come to an end; we're a few pounds heavier due to an excess of good food; and we wake up to a new calendar on the wall saying "January 1." That empty page freaks us out. So, we quickly take stock of the past...
Etiquette Rules to Follow at Your Upcoming Office Holiday Party
Here's how to have festive office party fun without becoming water cooler chatter. If nothing else… The cardinal rule is to remember that no matter how festive the occasion, it's still about business. While it’s called a party, it’s one in name only. Technically, it’s...
Last Minute Marketing Ideas To Boost Holiday Sales
Whether you dropped the ball on planning or don’t feel entirely confident in your current holiday marketing strategy, don’t worry. It’s not too late. There’s still time to implement some new ideas and strategies this year and see what there is to build on for the...
Prepping for a Website Design Project
Unless you work for company that specializes in web design, you likely only work on a new website design and launch every three or four years. It can be tough to familiarize yourself with steps necessary to undertake this sort of project since so much time and...
Managing Employee Time Off During the Holidays
From Tips for Preparing Your Holiday Marketing Campaigns to Keeping Employees Engaged During the Holidays, we’re making sure your business is fully prepared for the upcoming festive season. This week we’re going to tackle the delicate subject of juggling the schedule...
How to Keep Employees Engaged During the Holidays
Keeping your employees fully engaged during the holiday season, from Thanksgiving to New Year’s Day, is challenging. Workloads can get heavier as coworkers take time off. Children are out of school, complicating scheduling. Employees must work extra hours in order to...
Tips for Preparing Your Holiday Marketing Campaigns
The holidays are a great time for your business to connect with consumers, but holiday marketing campaigns take lots of planning and analysis to get right. Here are some tips to help you take advantage of the holiday season in your next campaign. Plan your holiday...
Why Your Logo Needs to Be a Vector
As a designer or marketer, it’s essential that you can distinguish between the features of raster and vector images. Rasters are used typically in photography and on websites, while vector graphics are heavily used in branding and logos. What are raster graphics?...
Five tips to planning a powerful presentation
There are 3 P’s you should follow to create a powerful presentation: prepare, plan and practice. The 3 P’s will ensure the presentation is catered to the audience's needs and compiled in a way that is captivating. Know your audience. Understand how your topic is...
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