It’s time for another commercial printing quiz. How did you fare the last time we posted a quiz? If you did well, congratulations! If not, here’s a chance to improve.

Let’s get on with it.

1. Perfect binding is just right for what kind of print job?

  • A. A small magazine
  • B. A book
  • C. A tri-fold brochure
  • D. None of the above

2. Which colors are included in a CMYK image?

3. True or false: A die cut involves cutting common shapes in paper.

4. What’s a house sheet?

5. What’s a self-cover?

  • A. A magazine with a person’s photo on it
  • B. A printed item that doesn’t use an envelope
  • C. The cover and inside pages are the same paper
  • D. None of the above

6. True or false: Coil and spiral binding are the same thing.

7. What is a PURL?

  • A. A knitting stitch
  • B. A personalized URL or a unique web address for a specific target of a marketing campaign
  • C. A type of paper
  • D. A vehicle wrap

8. ______ data printing is used for personalized direct mail

9. True or false: RGB is the preferred color mode for digital printing.

10. Which type of binding involves staples?

  • A. Saddle stitch
  • B. Saddle sew
  • C. Perfect
  • D. Wire-O
  1. B
  2. Cyan, magenta, yellow and black
  3. False. Die cuts are used to create customized shapes for print projects.
  4. Paper kept in stock by a printer that’s suitable for a variety of printing jobs.
  5. C
  6. True
  7. Technically, A & B, but in respect to our business, we’re referring to B
  8. Variable
  9. False
  10. A

West Press’ talented staff is here to help you each step of the way — from graphic design to printing to mailing services to large format to website development. Contact West Press or your Account Executive at 520-624-4939 today.