by Jolene Campbell | Marketing, Tips
Many feel that an effective meeting is at worst an oxymoron or at best a lost art form. No organization can function without meetings but most would function better if the sessions were more organized. Hosting a successful meeting involves several steps, such as...
by Jolene Campbell | Marketing
This summer, we’ve reviewed our favorite graphic design and web design books for 2019. Today we’re going to tackle a new genre for our reading list – marketing books: Hooked: How to Build Habit-Forming Products Nir Eyal asks the question: “How do successful...
by Jolene Campbell | Marketing, Tips
Social media gives you the opportunity to differentiate yourself from your competitors in the most cost-effective way possible. Unfortunately, launching a successful campaign for your business can be overwhelming, especially if you don’t know where to start. We’ve...
by Jolene Campbell | Marketing
It’s time to stop thinking of marketing and customer service as separate departments that have no reason to overlap. The two should have a harmonious relationship. No matter what your business is, remember you’re not just selling the product or service you provide;...
by Jolene Campbell | Marketing, Services, Tips
If you’re looking for ways to spread the word about your business that doesn’t involve buying ad space, media coverage could be the answer. Newspapers and magazines may be struggling financially these days, but coverage can still send customers your way. The trick is...
by Jolene Campbell | Marketing, Tips
If you’re interested in a way to reach potential or existing customers, newsletters are an ideal way of sharing current news, tips, products or services to a large audience. Through either print or email format, you can achieve your major business goals with a...