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Summer reading list 2019: Graphic design books

Summer reading list 2019: Graphic design books

by Jolene Campbell | Graphic Design

We had fun compiling this last year so we thought we’d pull together a new summer reading list of great graphic design books for 2019. Enjoy! A Smile in the Mind: Witty Thinking in Graphic Design The examples Beryl McAlhone and David Stuart use in this playful book...
The elements of a successful newsletter

The elements of a successful newsletter

by Jolene Campbell | Marketing, Tips

If you’re interested in a way to reach potential or existing customers, newsletters are an ideal way of sharing current news, tips, products or services to a large audience. Through either print or email format, you can achieve your major business goals with a...
Tutorial: How to package an InDesign File

Tutorial: How to package an InDesign File

by Jolene Campbell | Graphic Design, Tips

When working with a commercial printer, it’s vital for a designer to learn how to package an InDesign file to gather all of the links and fonts used in their design. Luckily, InDesign’s Package function makes this task much easier than manually collecting all the...
Create messages that engage with these three key principles

Create messages that engage with these three key principles

by Jolene Campbell | Marketing, Tips

Good communication isn’t random. It’s a deliberate interaction that helps your customers see the value of your business. If you put time and effort into understanding who you’re talking to, stay consistent and don’t communicate too often then you’ll really stand out...
Letterpress basics: Foil Stamping

Letterpress basics: Foil Stamping

by Jolene Campbell | Graphic Design, Marketing, Services, Tips

Foil stamping is a process that uses a die that has been engraved with an image of the desired design to be stamped. The die comes in contact with the foil and transfers a thin layer of the film onto the surface. As the die is heated, the adhesive on the back of the...
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