This summer, we’ve reviewed our favorite graphic design and web design books for 2019. Today we’re going to tackle a new genre for our reading list - marketing books: Hooked: How to Build Habit-Forming Products Nir Eyal asks the question: “How do successful companies...
Last week we updated our favorite graphic design books for 2019. Today let’s update our summer reading list of web design books: Confident Web Design: Master the Fundamentals of Website Creation and Supercharge Your Career This is your ultimate beginner's guide...
We had fun compiling this last year so we thought we’d pull together a new summer reading list of great graphic design books for 2019. Enjoy! A Smile in the Mind: Witty Thinking in Graphic Design The examples Beryl McAlhone and David Stuart use in this playful book...
Each of us has a natural fear of not being accepted. In the business world, the sting of rejection can stab like a dagger to the heart. It can be extremely hard not to take rejection personally. It’s our idea, our blood and our sweat and tears that are being turned...
Adding links in your PDFs with Adobe Acrobat is easy once you know what to do. If you’re still learning about PDFs, a good starting point is our Working with PDF files blog. Once you’ve mastered the basics, here are the steps to add links to make your PDFs...
Social media gives you the opportunity to differentiate yourself from your competitors in the most cost-effective way possible. Unfortunately, launching a successful campaign for your business can be overwhelming, especially if you don’t know where to start. We’ve...
It’s time to stop thinking of marketing and customer service as separate departments that have no reason to overlap. The two should have a harmonious relationship. No matter what your business is, remember you’re not just selling the product or service you provide;...
If you’re looking for ways to spread the word about your business that doesn’t involve buying ad space, media coverage could be the answer. Newspapers and magazines may be struggling financially these days, but coverage can still send customers your way. The trick is...
Small businesses can rejoice: You don’t need a massive Facebook marketing budget to make waves. Even if you only serve a local or regional market with your small business, Facebook is a solid channel for reaching a much larger audience to grab market share (and...
