by Jolene Campbell | Graphic Design
As a designer or marketer, it’s essential that you can distinguish between the features of raster and vector images. Rasters are used typically in photography and on websites, while vector graphics are heavily used in branding and logos. What are raster graphics?...
by Jolene Campbell | Graphic Design
We had fun compiling this last year so we thought we’d pull together a new summer reading list of great graphic design books for 2019. Enjoy! A Smile in the Mind: Witty Thinking in Graphic Design The examples Beryl McAlhone and David Stuart use in this playful book...
by Jolene Campbell | Graphic Design, Tips
Adding links in your PDFs with Adobe Acrobat is easy once you know what to do. If you’re still learning about PDFs, a good starting point is our Working with PDF files blog. Once you’ve mastered the basics, here are the steps to add links to make your PDFs...
by Jolene Campbell | Graphic Design, Tips
When working with a commercial printer, it’s vital for a designer to learn how to package an InDesign file to gather all of the links and fonts used in their design. Luckily, InDesign’s Package function makes this task much easier than manually collecting all the...
by Jolene Campbell | Graphic Design, Tips
We love design tricks that look complicated but are actually a piece of cake to create! Add emphasis and personality to your titles with our simple clipping mask tutorial that shows you how to create patterned type in just three easy steps. All you need is Adobe...
by Jolene Campbell | Graphic Design, Marketing, Tips
PDF stands for Portable Document Format. It is a file format that aims to accurately represent a document onscreen regardless of which computer system the file is viewed on. PDF is widely used in the printing industry and West Press prefers high-resolution Adobe PDF...
